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About Us

History About Annabelle Jewellery

Annabelle sterling silver jewellery is owed by Rinaldi who started Annabelle in 2004. The thought of it came from her great passion for jewellery and design. Elsasjka her right hand in the business shares her passion and together they make a formidable team. Behind the scenes Maronell ensures that everything runs smoothly.

Annabelle is very fast becoming a very well-known brand. With mini exhibition spaces in more than 200 salons and stores all over South Africa, we are honoured to introduce excellent jewellery range Annabelle to you.

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Frequently Asked Questions

Sterling silver is an alloy of silver containing 92.5% by weight of silver and 7.5% by weight of other metals, usually copper. The sterling silver standard has a minimum millesimal fineness of 925.

When 92.5% of pure silver is mixed with 7.5% of other metals (often copper, nickel or zinc) the resulting alloy is called sterling silver. In other words, 925 is the same as sterling silver, meaning that if there is any other stamp on the metal, it is not sterling silver

With time, any sterling silver jewellery piece that is exposed to air will tarnish. Sterling silver is a mixture of metals with at least 92.5% silver and 7.5% other metals.

And it is the other metals, usually copper, that oxidise in the air resulting in the build up of a tarnished layer on sterling silver jewellery.

Silver tarnishes faster in areas with high humidity and air pollution. Additionally contact with materials like cosmetics, hairspray, perfume, deodorant, body lotion, bleach, etc., can speed up the tarnishing process. The silver in your ring may also become oxidized by reacting with acids in your skin, the moisture in perspiration, or by reacting with some other lotion or chemical on your skin.